Advergaming Developer's Guide

Author: Rod Afshar
Edition: 1
Binding: Paperback
ISBN: 1584503165
Category: Game Programming

Advergaming Developer's Guide: Using Macromedia Flash MX 2004 and Macromedia Director MX (Charles River Media Game Development)

Learn what Advergames are, how to use them, and how to create your own! Welcome to the world of Advergaming! Interactive games are one of the fastest growing forms of entertainment and theyire on track to exceed movie ticket sales. Download Advergaming Developer's Guide game programming books for free. Using them as an advertising tool, however, is a relatively new idea that is catching on fast. Advergames are created not only to entertain, but to sell a product, brand, or company. More and more companies are using these free, brand-centric games to supplement, and even replace, traditional branding methods. If you are a Web designer, graphic designer, or game developer, youill want to learn more about Advergames. They're showing up everywhere, on the Web, cell phones, CD-ROMs, even embedded in email. The Advergaming

Advergaming Developer's Guide Free

Using them as an advertising tool, however, is a relatively new idea that is catching on fast. Advergames are created not only to entertain, but to sell a product, brand, or company. More and more companies are using these free, brand-centric games to supplement, and even replace, traditional branding methods. If you are a Web designer, graphic designer, or game developer, youill want to learn more about Advergames The Advergaming

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